Plotch.ai becomes first technology platform to process over 10M transactions on ONDC Network using AI

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Plotch.ai, a leading AI-powered ONDC rails infrastructure provider, announced that it has reached the 10 million cumulative transactions milestone through its network infrastructure. Founded in 2022 by Craftsvilla founder Manoj Gupta and his wife Monica Gupta, Plotch.ai is an AI enterprise software startup specializing in the ONDC network. It offers technology solutions for both the buyer and seller sides of ONDC.

Backed by prominent venture capital funds such as Antler India and Venture Catalysts, Plotch.ai’s client roster includes industry leaders like Snapdeal, Ola, Meesho, Jagran Media Group, and Bluestar. Plotch has witnessed a 1000x increase in transaction volume over the last two years.

This milestone coincides with ONDC’s recent announcement that, as of June 2024, it had completed 68 million transactions within its network.

Plotch.ai’s technology platform has powered approximately 30% of all retail category transactions in the network. Based on growth patterns observed over the past 12 months, Plotch.ai predicts three billion quarterly transactions in the next three years, with around 750 million of those transactions being powered by their platform.

It is projected that while Food, Grocery, and Fashion currently dominate the retail orders on ONDC, other categories like Home and Electronics are expected to see significant growth in the coming months.

Commenting on this milestone, Manoj Gupta, CEO of Plotch.ai, said, “As pioneers in ONDC digital infrastructure since 2022, we aim for our next milestone of 100 million cumulative transactions through our network. Our north star metric is the number of transactions, and we anticipate reaching 1 billion transactions per month by the end of this decade, given ONDC’s rapid scaling. Additionally, Plotch.ai is strengthening its AI infrastructure atop the ONDC framework through a key strategic partnership with Google Cloud.”

Bikram Singh Bedi, Vice President & Country MD at Google Cloud India, added, “We are excited to have collaborated with Plotch.ai and enabled them to achieve this milestone. With digital commerce scaling rapidly in India, we continue to work with them on scaling their infrastructure using cutting-edge solutions from Google Cloud.”

Mr. T. Koshy, CEO of ONDC, congratulated Plotch.ai on reaching the milestone and said, “Plotch.ai is an important technology enabler in the ONDC ecosystem and has been instrumental in accelerating the journey of numerous network participants. We believe a healthy ecosystem of technology enablers will further accelerate the growth and innovation potential of the ONDC Network.”

Plotch.ai believes AI is crucial in achieving its next milestone of 100 million transactions within the ONDC network. Plotch.ai has chosen Google Cloud’s Vertex AI technologies, including Gemini, to harness this potential as the foundational model for building ONDC-specific AI infrastructure.

Google’s Gemini will also utilize Generative AI to create catalogs, seamlessly helping sellers in product sales. Over the past nine months, Plotch.ai has revamped its software stack architecture to handle large transaction volumes and become more modular using a microservices architecture.

Plotch.ai is already seeing considerable interest from network participants in adopting AI in ONDC. The startup plans to announce numerous AI products and solutions in the upcoming quarter.